Holiday Bonanza by Airlines

Jet Airways, India’s largest private airline has tied up with Destinations of the World (DOTW) to provide holiday deals and hotel bookings to its passengers. Jet Escapes is the name of this venture which is currently accessible only to travel agents.

Gaurang Shetty SVP (Alliances and Internline distribution) with Jet Airways said “our aim is to completely automate this portal so any passenger can directly access the website to buy holiday products”.

Jet Escapes is offering packages to destinations in London, Singapore, Kuala Lumpur, Srinagar, Jammu, Goa, Rajasthan & Kerala. The carrier will add more destinations once the portal is automated, Shetty Said.

Other airlines like Kingfisher & Indian are also exploring options to enter this lucrative market which will not only give them higher profits by selling land products but will also give more volumes. On the other hand, tourists will get better deals.
Travelers can also try and claim there LTA amount at the end of the year by buying packages directly from the airline.

Other domestic airlines such as Deccan, SpiceJet and Go Air have tie-ups with tourist agencies to offer accommodation.
This will certainly shore up ancillary revenues of domestic airlines.

Rajat Nagpal

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